Lotte Cinema will hold a weekly event to make it easier for parents of children aged 4 and under to watch movies.
The event, titled "Mother and Child", will provide special seats for babies and toddlers, who will be admitted for free. The lighting and sound will be adjusted to suit the children.
"We wanted parents to be able to watch movies without feeling burdened because their children were making too much noise or sleeping", the cinema chain said through a news release.
The event will be held every Tuesday starting April 12 and run until June 21 at most Lotte Cinema theaters. For more information, go to Open the link (in Korean).
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