With the Beijing Olympics over, broadcasting networks face the challenge of filling the void. Both KBS and MBC have already stepped up to the plate with two brand-new dramas: "Love and Marriage" and "East of Eden".
Despite the recent dismissal of the network's former head, Jung Yun-joo, KBS is determined to prove that it will continue to air quality shows. The channel's latest Monday and Tuesday night installment, "Love and Marriage", seeks to boost viewer ratings.
KBS faces some stiff competition. MBC, which failed to score high viewer ratings with their last Monday and Tuesday night series "When It's At Night, is aiming high with its epic drama, "East of Eden".
Featuring a star-studded cast, including heartthrob Song Seung-heon, this 50-episode series reportedly racked up 25 billion won ($23 million) in production costs. Like the novel by Nobel Prize winner John Steinbeck, this drama charts the tumultuous struggles between two households. The similarities, however, end there...|
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