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Teens Boost "Boys over Flowers" Ratings

Source | 2009/01/07 | 889 views | Permalink |

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The new KBS 2TV drama series airing on Monday and Tuesday entitled "Boys over Flowers" (screenplay Yoon Ji-ryeon, producer Jeon Ki-sang) is off to a good start, stealing the hearts of teenage girls.

Ratings pollster TNS Media Korea says the drama's first installment that aired Monday scored 14.3% in viewer ratings while AGB Nielsen Media Research estimated the figure at 13.7%.

The previous drama aired at this hour, "Worlds Within" starring top stars Hyeon Bin and Song Hye-kyo, posted 7.7% in its first show and an overall dismal average of 6.1%.

By gender and age group, teenage girls were the most avid viewers of "Boys over Flowers" with 19% ratings, believed to be attributable to the cast of handsome young male actors including Kim Hyun-joong, the heartthrob of the boy band SS501. The comic-based storyline is also engaging.

After the first show, some pointed out the awkward acting of a few of the actors and some exaggeration in the story, but most viewers said the drama was better than what they expected. Some 4000 postings were up on the drama's Web site by Tuesday morning, many comparing the Korean version to the original comic.

The drama "East of Eden", airing in the same time slot on MBC, posted 27.3% ratings and the SBS wine drama "Terroir" which once surpassed 10% ratings slid to 7.6%.

Another drama on KBS 1TV, "The Splendor of Youth" based on the same-titled literary novel, recorded viewer ratings of 10.8%.

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Newer : Korean Films' Audience Share Drops in '08

Older : Censoring a Boon for an Album?

 Older news

  • Censoring a Boon for an Album?
    2009/01/07 (Source)
    Censoring authorities have been busy recently, sticking adult-only ratings on Rain, TVXQ and Big Bang member Seung-ri's new songs. The Division of Child and Youth Protection under the Ministry of Health, Welfare and Family Affairs ruled 110 songs as harmful to youths in late December and banned TV s,...More

  • JYP, Yonsama to Produce Drama
    2009/01/07 (Source)
    By Cathy Rose A. Garcia
    Staff Reporter

    Hallyu star Bae Yong-joon and star producer Park Jin-young are teaming up to produce the television drama "Dream High".

    Bae's company Key East and Park's company JYP Entertainment announced Tuesday that they reached an agreement to co-produce a drama abo,...    More

  • Park Yong-ha Returns as Scam Artist
    2009/01/07 (Source)
    By Lee Hyo-won
    Staff Reporter

    The economic crisis is chilling the winter weather, but South Korea's first stock market movie "The Scam" is expected to turn the temperature up a notch.

    A hotel ballroom was crowded with over 300 reporters in Seoul Tuesday for the appearance of top Korean talen,...    More

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