Star actress Jeon Ji-hyeon has joined hands with a premium jean label in the United States, which will release 12 differently designed jeans under her name.
"Jeon Ji-hyeon and True Religion released 'Gianna by True Religion'," announced a representative from Jeon Ji-hyeon's agency, Sidus HQ. "'Gianna' is Jeon Ji-hyeon's English name and this will be the first 'star line' executed by True Religion".
The representative explained that "True Religion is sold in over 50 nations including the U.S.A., Canada, Australia, and in Europe. It is known to be a favorite label amongst Hollywood stars such as Gwyneth Paltrow, Cameron Diaz, and model Heidi Klum".
The SidusHQ agency went on to say that Jeon Ji-hyeon met with Jeff Lubell, founder of True Religion, several times in order to discuss design, development, and accessories for the Gianna line.
The 'Gianna by True Religion' line will also be newly launched in China starting 2009.
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