Korea Ginseng Corporation choose Lee Min-ho as new face

Korea Ginseng Corporation (KGC) chose hallyu star Lee Min-ho as their new face for Good Base, one of KGC's brands for family.

Good Base has decided to choose Lee Min-ho who is popular in Korea as well as internationally and will market their products through TV commercials, promotional events and autograph signing events for his fans.

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During the brochure photoshoot, Lee Min-ho, the leading actor of the upcoming movie "Bounty Hunters", which opens in June, embodied his trustful image, which perfectly matches the natural healthy brand image of Good Base.

Good Base team manager of KGC Lee Kang-don said, "The premium natural health product, Good Base has found a model for our new campaigns, who has the trustful and healthy image" and "Lee Min-ho is an actor who represents Korea and especially carries the healthy and trustful image ".

The Good Base campaigns starring Lee Min-ho will be revealed in the end of April. Behind-the-scenes, online footage and making films will be revealed through various platforms off and online.