It seems that digital technology has met its analog counterpart.
The current ballad trend in the Korean music industry is sizzling as the music charts, both on and offline, are flooded with songs that tell stories. Ballads have been on the rise for two or three years, but the trend has reached a new level. Medium tempo ballads are steadily becoming more popular, and stars from the genre's past, as well as new balladeers, are gaining ground with a vengeance.
Ballads have always been a big part of the Korean music scene along with dance, hip-hop and rock, but now they are replacing all other genres on the charts. Seasonal drifts of the past, including dance music being popular during the summer, are fading.
Last year, only the Turtle's dance number, "Airplane", managed to stay in the No. 1 spot for five weeks beginning in late August. SG Wannabe's "My Love", Baek Ji-young's "Will Not Love Again", Lee Seung-chul's "Calling", Sung Si-kyung's "On the Street" and "Black Glasses" by Eru...|
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