MBC drama "Princess Hours"
Paraguay's Red Guaraniwill air "Coffee Prince" starting next month and "Princess Hours" in January.
SERTV, Panama's government television network, started broadcasting "Princess Hours" a week ago, according to the Central and South America branch of Korea's broadcasting company.
"Korean dramas appeal to Latin American people, helped by the K-pop boom in the region", said Jeong Gil-hwa, head of the branch. "'Princess Hours' attracted attention here due to the unique setting featuring a royal family under the constitutional monarchy system".
"As for "Coffee Prince"', it may draw attention because people in the coffee-growing region can easily relate to a story revolving around baristas", he said.
"Coffee Prince" scored the highest viewership rating in 2007 in its time slot in Korea.
By Park Eun-jee
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