Pinterest
NewsLetter DailyWeekly
 
My HanCinema | Sign up, Why ? Your E-mail   Password    Auto| Help
HanCinema :: The Korean Movie and Drama Database, discover the South Korean cinema and drama diversity Contact HanCinema HanCinema on TwitterFaceBook HanCinema PageHanCinema on Twitter

'The King and the Clown' Draws 10 Million Viewers

2006/02/10 | 138 views | Permalink | Source

Some 9.78 million people had watched the hit film "The King and the Clown" as of Thursday, the film's distributor Cinema Service said Friday. It predicted ticket sales will reach the 10 million mark around Saturday afternoon, 45 days after its release.

That means one in four Koreans and almost half of all adults saw the film, which is estimated to have generated some W50 billion (US$50 million) in economic effects.

The milestone also puts the movie ahead of blockbusters like "Silmido" or "Taegukgi". The former cost W8.2 billion and the latter W14.7 billion, while "The King" had a budget of a mere W4 billion, made do without a top-rated cast or director, and circles what remains a taboo theme in Korea -- homosexuality.

In an encouraging sign, the film does not rely on the nationalistic sentiment that fostered a subtle sense of tension in many hit films including "Shiri", "Silmido" and "Taegukgi" with their Hollywood-style appeal to patriotism. "The King" is basically a historical drama set in the royal palace, incorporating traditional percussion and folk performance, but finds its own unique style, not least in its imaginative and symbolic use of color.

That many viewers saw the film more than once shows that a well-produced film with a solid storyline can succeed even without a star-studded cast and huge production costs. "The King" is also testimony to a shrewd marketing campaign. As W15-billion blockbusters flop at the box office and the industry is up in arms over the reduction of the screen quota reserved for domestic films in the theaters, the success of "The King and the Clown" is all the more remarkable.

Source : www.chosun.com...

Attention You're reading the news with potential spoilers, make them spoiler free, dismiss


 

 

 Previous news
  • Angry Vampires
    2006/02/10 (Source)
    by Seung-Jae Lee

    Let's get this straight. The movie "Vampire Cop Ricky" is not what you'd expect. It's about 40 degrees off from what you're imagining, with less laughter and more seriousness.

    What makes this movie so disconcerting is that there's a disparity between what viewers want Kim Soo,...
    More

  • ‘The King and the Clown’ Hits 10 Mil. Viewers
    2006/02/10 (Source)
    By Kim Tae-jong
    Staff Reporter

    "The King and the Clown", a film about a notorious tyrant and his court jesters in the Choson Kingdom, is expected to hit the 10-million-viewer mark on Saturday, becoming the third domestic film ever to do so.

    The film will reach the mark in 45 days, after being,...
    More

  • Legend Takes Korean Sound to Grammys
    2006/02/10 (Source)
    By Han Eun-jung
    Staff Reporter

    Commenting on K-pop star "Rain"'s first concert in New York earlier this month, the local media branded the material out of touch and that his crossover into American mainstream will be far from easy.

    However in an industry with very few Asians, the efforts of o,...
    More

Subscribe to HanCinema Pure to remove ads from the website (not for episode and movie videos) for US$0.99 monthly or US$7.99 yearly (you can cancel anytime). The first step is to be a member, please click here : Sign up, then a subscribe button will show up.

Settings

Remove ads

Sign up

Sharing

Activate

Spoilers

Visible, hide

Drama of the week

Learn to read Korean in 90 minutes or less using visual associations