Broadcast Worldwide(BCWW), co-hosted by MCST and KOCCA, will take place on August 31 for 3 days at COEX, Seoul.
It holds global broadcast contents exhibition and global media forum together and 231 exhibitors from 50 countries including British BBC worldwide, Chinese CCTV, and the U.S'.s NBC Universal will participate. The size of the event is yet the biggest.
The global media forum will be held for 2 days from August 31, talking about global production trend and marketing strategy. Tim Gibbons, a veteran producer in Hollywood, and Vincent Deforges, a CEO of Double-V which is a French publisher of Korean dramas, will have speeches about 'successful drama design and production know-how for the U.S. market' at the forum this year.
Moreover, Robert Gilby, a vice president of Walt Disney Asia Pacific region, will also give a piece of advice about new contents created and distributed by new platforms like iPad and content types the publishers prefer.
"We will do our best to help encouraging various contents exchange and actual market expansion as we are likely to have the largest event ever in history", said JaeWoong Lee, a principal of KOCCA. "We hope it be timely and an opportunity to share useful information for participants and officials of broadcast media as its intent is professional and practical".
Source : korean-content.com/20...
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