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[HanCinema's Digest] Culture Corner

2016/04/23 | 713 views | Permalink

See what marketers can learn from the success of the Korean Wave, Conan O' Brien visits a PC Bang in Seoul, Asian Heritage Month inspires a flashmob, and South Korea to get its own version of IDOLM@ASTER.

"Brands are Looking to Korea for Growth & Korea is Looking Right Back"

Yes, yes: the Korean Wave has been phenomenal, but what can marketers and brands learn from it? As you would imagine, quite a lot, indeed.


"Watching Conan At A Korean Video Game Cafe Offers A Fascinating Look Into The Culture"

When the American celebrity, Conan O' Brien, visited South Korea he ventured into one of many internet cafes ('PC Bangs') littered around town. Seriously, they are everywhere, and they've long been popular spots for people to browse, game, and do all the other wonderful things the internet makes possible. There has also been a somewhat strange culture that's been weaved around PC Bangs, and the variety of cafes is astonishing.


"Asian Heritage inspired Flash Mob surprises students"

How about a flashmob to celebrate Asian Heritage month? Very appropriate, much appreciated, and, of course, awesome! "In honor of Asian Heritage month, international students from South Korea and students from the Asian Studies department danced to K-Pop tunes Thursday afternoon surprising passer-bys with a flash mob in the Library Quad".


"The Idolm@ster Gets Live-Action South Korean Show"

South Korea will get its own live-action show based on The IDOLM@ASTER franchise and auditions will begin in mid-May if you're keen: " The show will follow the tone of previous works, and will once again center on a new group of idols' growth, performances, and mutual friendships".


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