In the recent past, adultery-centered storylines in South Korean dramas were considered passé, and the kind of thing that only made a regular appearance in soap operas. But with "The World of the Married", a focus on adultery in South Korean dramas has become increasingly trendy. Even other dramas beyond those genre trappings are making more aggressive use of it.
That "The World of the Married" should feature adultery is no surprise, as it is hard-baked into the premise of a marriage that escalates into disastrous revenge between spouses. But the success of "The World of the Married" was not widely expected. The drama features a largely unknown cast save for Kim Hee-ae in the leading role, and even she had until that point been considered an actress past her prime. The salacious subject matter of "The World of the Married" has been a major selling point.
But "Hospital Playlist", the sole tvN drama of note at the moment, also featured its own adultery subplot recently in spite of the fact that such storylines are completely against its slice of life genre trappings. This is only the most unusual example. Across social media and gag comedy programs adultery has shown a sudden surprising visibility in terms of being used as comedy fodder across South Korean media.
A more sincere attempt to replicate this energy may have been made in "When My Love Blooms", a melodrama airing on tvN, which has played up the adultery angle of its story. However, it's impossible to guess at this early a stage how "The World of the Married" has been influencing other dramas. What is known is that, for its second week ratings dip, "When My Love Blooms" is still doing better than the typical tvN drama as of late.
Written by William Schwartz
Staff writer. Has been writing articles for HanCinema since 2012, having lived in South Korea since 2011. Started out in Gyeongju, then to Daegu, then to Ansan, then to Yeongju, then to Seoul, lived on the road for HanCinema's travel diaries series in the summer of 2016, and is currently settled in Anyang. Has good tips for utilizing South Korea's public bus system. William Schwartz can be contacted via email@example.com.
"[HanCinema's News] Adultery Becomes Increasingly Preeminent in South Korean Dramas"
by HanCinema is licensed under a Creative Commons Attribution-Share Alike 3.0 Unported License.
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