The latest iteration of the Good Data Report once again saw "It's Okay to Not Be Okay" lead other dramas in terms of social media metrics. The study was conducted from June 22nd to June 28th and measured which among the twenty-four current prime time television dramas attracted the most attention in terms of shared news articles, blogs, and videos.
"It's Okay to Not Be Okay" had a significant boost in raw references even though its terrestrial ratings remained static, with a boost of 36% compared to the previous week. Strong visuals and performances were the main factors cited in the drama's favor. Performers Kim Soo-hyun and Seo Ye-ji also led the Good Data Report in terms of performances with first and second place on that metric.
"Once Again" decreased around 11% in raw totals but still remained in second place for the fourth straight week. While the divorced characters played by Lee Min-jung and Lee Sang-yeob earned the most discussion in terms of storyline discussion Lee Sang-yi-I and Lee Cho-hee remain the breakout stars of the cast, ranking at fourth and fifth for most popular performers in spite of their lower relevance to the main plot.
"Backstreet Rookie" was in third place with a noteworthy 29% drop in raw numbers. Surprisingly, "Backstreet Rookie" actually received far more favorable comments compared to the previous week, with many social media users noting that the more outrageous aspects of the story appeared to have been edited out. Lead actress Kim Yoo-jung also received significant notice, moving up to third place for most popular performer.
Written by William Schwartz
Staff writer. Has been writing articles for HanCinema since 2012, having lived in South Korea since 2011. Started out in Gyeongju, then to Daegu, then to Ansan, then to Yeongju, then to Seoul, lived on the road for HanCinema's travel diaries series in the summer of 2016, and is currently settled in Anyang. Has good tips for utilizing South Korea's public bus system. William Schwartz can be contacted via firstname.lastname@example.org.
"[HanCinema's News] "It's Okay to Not Be Okay" Tops Good Data Report for Second Week"
by HanCinema is licensed under a Creative Commons Attribution-Share Alike 3.0 Unported License.
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