2020/04/15
The trailer for the fifth episode of "The World of the Married" has had over a million views since its release across various media platforms. The record-setting number is particularly noteworthy, because that metric has only been equaled by one other drama this year - the major hit "Crash Landing on You". But that hit drama only managed a view count that high for its final episode, not its fifth one.
The rapid success of "The World of the Married" compared to "Crash Landing on You" is also reflected in terrestrial ratings. While "The World of the Married" started with only 6.26% ratings in its first episode, it hit 18.82% ratings in only its sixth episode. "Crash Landing on You", by contrast, only exceeded that high point in its final episode with 21.62% ratings. Its sixth episode, by contrast, only had 9.22% ratings after a similar 6.07% premiere.
Written by William Schwartz
Staff writer. Has been writing articles for HanCinema since 2012, having lived in South Korea since 2011. Started out in Gyeongju, then to Daegu, then to Ansan, then to Yeongju, then to Seoul, lived on the road for HanCinema's travel diaries series in the summer of 2016, and is currently settled in Anyang. Has good tips for utilizing South Korea's public bus system. William Schwartz can be contacted via william@hancinema.net. He also has a substack at williamschwartz.substack.com where he discusses the South Korean film industry in broader terms and takes suggestions for future movies to review.
"[HanCinema's News] "The World of the Married" Exceeds "Crash Landing on You" in Preview Metrics"
by HanCinema is licensed under a Creative Commons Attribution-Share Alike 3.0 Unported License.
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