The Korean Institute of Company Reputation did a reaearch on 100,064,895 data on 50 actors and actresss from dramas in the form of participation, media and communication.
The decrease resulted in a 20.23% decrease compared to the 125,441, 267 in June.
Brand reputation index is an index that extracts brand big data and classifies consumer behavior into reputation analysis value, participation value, communication value, media value, community value, social value and weights.
Meanwhile, the 30 actors in within the brand reputation are Ji Chang-wook, Park Seo-joon, Kim Ji-won, Yeo Jin-goo, Kim So-hyun, Joo Won, Kim Hee-sun, Nam Ji-hyun, Oh Yeon-seo, Yoo Seung-ho, Kim Jung-eun, Song Ha-yoon, Kim Yeong-cheol, Ahn Jae-hong, Kim Kang-woo, Kim Myung-soo, Lee Ji-hoon-I, Gong Seung-yeon, Lee Tae-im, Lee Yu-ri, Lee Joon, Jang Hee-jin, Cho Seung-woo, Yang Sejeong, Choi Tae-joon, Bae Doona, Choi Yoon-so, Ham Eun-jung and Jung So-min.
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"Ji Chang-wook, Park Seo-joon and Kim Ji-won, brand reputation as of July 2017"
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