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KBS drama 'First love' shows an audience rating of eye-opening 2% level in Japan

2005/04/07 | 1475 views | Permalink | Source

KBS drama 'First Love - 1996', which was aired for the first time by means of Japan NHK satellite channel on Mar. 31, showed an audience rating of 2% level in its first broadcast rarely for foreign dramas.

Such a program rating of Korean drama 'First love' is an exceptional result in a reality in which foreign drama on the air in NHK satellite channel right now, is difficult to exceed ordinarily a popurarity rating of 1%.

Korean drama 'Winter Sonata' also, which heated the TV audience in Japan last year, was no more than a popularity rating of 1-2 % level in NHK satellite channel at the opening part of the drama.

KBS Global Strategic Team said that a program rating of drama 'First Love - 1996' on that day was 2.4%.

Korean drama 'First Love - 1996' was drawn up on 11:00 p.m. in the evening every Thursday. In NHK satellite channel, MBC drama 'Dae Jang Geum' is on the air on 10:00 a.m. in the morning prior to this.

A PD responsible for the drama's oversea marketing at KBS, said, "He understands that NHK decided the drama's broadcast as the TV audience's response becomes higher", adding the broadcasting station's drama 'First love' was aired two times through Japan NTV's satellite channel and drama special satellite channel 'Satellite theater' last fall.

The Source : Koreacontent News Team

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