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KBS World to Sign Transmission Contract with Thai Network

2006/05/24 | 439 views | Permalink | Source

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According to KBS on May 23, KBS World, KBS's overseas network, will transmit programs in Thailand.

As such, KBS World will sign a program transmission contract with 213 nationwide cable service operators in Thailand on May 26.

In accordance with the contract, about 900,000 Thai homes that are subscribers to cable services can watch KBS World programs on ordinary channels without paying additional fees, starting as early as early June. Thai cable service operators will receive KBS World programs via international satellite and transmit them to their local subscribers through their own cable networks.

An official from KBS said, "We'll be able to push the hallyu boom in Southeast Asia to a higher level. The upcoming contract with Thailand is expected to add momentum to our advance into other countries, such as Malaysia and Singapore as well as nations adjacent to Thailand, with which we've nearly finished negotiations".

Meanwhile, KBS World programs were previously broadcast on a premium channel via UBC, a satellite Thai network, for a year from February 2005. Thai TV audiences had to pay about 60,000 won to watch KBS World programs during that period.

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