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Korea's Top Agencies Combine Their Powers

2011/04/08 Source

The largest and most successful Korean entertainment agencies representing some of the most well-known faces in Asia are coming together to form the United Asia Management (UAM).

The companies KEYEAST, AME&T, Star J Entertainment, SM Entertainment, YG Entertainment, and JYP Entertainment have all made investments to create this inter-Asian branch of themselves. The six k-pop powerhouses all agreed that there was a need for a bigger system where companies can collaborate, cast, and exchange ideas and talents to target the entire Asian market. Thus UAM was born to become a player in the global industry, representing all of Asia.

The collaboration team will not only play the agency role, but also manage portrait rights and intellectual property rights regarding film, drama, video contents creation, celebrity online stores, etc.

UAM will officially start this mid-April, with an already impressive lineup of faces that it represents: Jang Dong-gun, Hyun Bin, Shin Min-ah, Bae Yong-joon, Kim Hyun-joong, Choi Kang-hee, Lee Ji-ah, Soo Ae, Kim Nam-gil, BoA, Lee Yeon-hee, Go Ara, Ku Hye-sun, Kang Hye-jung, Big Bang, Rain, 2PM, and miss A.

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