NewsLetter DailyWeekly
My HanCinema | Sign up, Why ? Your E-mail   Password    Auto| Help
HanCinema :: The Korean Movie and Drama Database, discover the South Korean cinema and drama diversity Contact HanCinema HanCinema on TwitterFaceBook HanCinema PageHanCinema on Twitter

"Personal Taste" already stirring Asia

2010/04/01 Source

Official poster for TV series "Personal Taste" starring Son Ye-jin (left) and Lee Min-ho [MBC]

New MBC TV series "Personal Taste" is already stirring Korea and Asia since its premiered last night, according to Korea's major broadcaster MBC on Thursday.

MBC said in a press release that the show is already receiving inquiries about overseas broadcasting copyrights and has been sold at "unprecedented prices" to several countries in Asia including Hong Kong and Thailand.

"Sales inquiries are pouring in from Japan and China, the biggest markets for the Hallyu", explained an official at Victory Production Company, who produces the drama. "It is expected to be sold at the highest price in the history of Korean dramas".

Meanwhile, many fans from Japan, China and other Asian countries are reportedly visiting the set to watch and support the show's lead actor Lee Min-ho. Some 50 Japanese fans showed up at the press conference for "Personal Taste", held March 25 in Seoul.

Local fans are showing a lot of support for the show as well -- fan clubs of Lee and actress Son Ye-jin visited the set with food and clothes for the cast and crew.

"Personal Taste", based on a novel of the same title by Korean writer Lee Sae-in, is about a man pretending to be a homosexual in order to become roommates with a woman who wants to live with a gay male friend.

According to daily statistics released by research firm AGB Nielsen Media, the Wednesday/Thursday drama made a solid debut on the small screen last night with a viewership rating of 13.8 percent.

The second episode airs tonight on SBS.

Reporter : Lynn Kim
Editor : Jessica Kim
<ⓒ10Asia All rights reserved>

Source :

Copy & paste guideline for this article
Always put a link back to the source and HanCinema permalink

Creative Commons License""Personal Taste" already stirring Asia"
by HanCinema is licensed under a Creative Commons Attribution-Share Alike 3.0 Unported License.
Based on a work from this source

Attention You're reading the news with potential spoilers, make them spoiler free, dismiss



 Previous news

Subscribe to HanCinema Pure to remove ads from the website (not for episode and movie videos) for US$0.99 monthly or US$7.99 yearly (you can cancel anytime). The first step is to be a member, please click here : Sign up, then a subscribe button will show up.


Remove ads

Sign up




Visible, hide

Learn to read Korean in 90 minutes or less using visual associations